![]() For people who have visited but not opted in, we can run ads to bring them back Use different Audience for different stage of the funnel You can create Audience from custom Conversion Now we will see that How we can create Audience and excel further : We'll go to our website & than run that extension which will show us the result of Tag Analysis, and if the tag is green in colour the Conversion Action is properly added & working. Now to check that the Conversion Action which we have created is properly extracting data from our website or not, we will use one chrome extension named as 'Tag Assistant Legacy (by Google)'. As it is just recently created, it's tracking status will show Unverified but it'll change after some time. After doing all this, our conversion is successfully created. We'll add code using a plugin called 'Tracking Code Manager'. into our wordpress admin panel and paste the copied code into the header section of the website & between the head tags of the pages. So, for next step we will go to our website's backend ie. Also we will get another Event snippet code which we need to copy & paste it between the head tags of the pages. We'll copy the Global site tag & add it to our website. Now we need to setup the tag to add to our website. Hence, we have created a conversion action. We'll select Linear approach for attribution model. We'll set Yes for Include in 'Conversions'. Next, we will select the maximum time after a person views our ad that we want to count. It is basically used to record conversations that happened within the selected period of time. After that we will set click-through conversion window for 2 weeks. Now we will select number of conversions to count per click as 'One' because we do not want to count a single user and track him for multiple times if he/she is visiting for more than one, we just want single count of him/her After that we'll name that particular Conversion & select the ' don't use a value for this conversion action ' After that we will be asked to select the action which we want to track, we'll simply choose 'Page view' category. We'll select Conversion code for a Website. Now to make a new conversion we'll click on Plus sign and then select the kind of conversions that we want to track. For Conversions tracking code, we will click on Tools and then in Measurement section, we choose 'Conversions'. Firstly we will go to the mentioned URL and then login & get directed to the dashboard. Now we will see that how we can generate Google codes using 'Google AdWords'. You can do all this tracking without using Google Analytics Unlike Facebook different codes should be placed in different pages Set conversion for visitors, lead and sales ![]() Creating Audience from the conversion tracking code Creating Tracking code for each stage of the funnel (we can generate different codes for every different stage of the funnel) Creating right conversion pixels is important to create highly efficient Google Ads (Google pixel code will be different for every page) Similarly we have Google pixel code which is used to create Conversions & then Google Ads. The Facebook pixel code which we have seen usually tracks all of our Conversions. In this video we are going to understand that how we can use Google AdWords software. How to use Google AdWords for generating Pixel codes & creating Audience Webinar on How to set up Email Marketing.Webinar on Keyword research in Digital Marketing.Overcoming Your Fear of Public Speaking.Webinar on How to Crack an Interview of a Graphic Designer.Webinar on How to Crack an Interview of a Social Media Marketer.Webinar on How to Build a Career as Native Application Developer.Webinar on How to Build a Career as a Structural Engineer.Webinar on Career Options after Learning Python.Webinar on How to Build a Career in Digital Marketing.Webinar on How to Build a Career as a Recruiter.Webinar on How to Build a Career as a DevOps Administrator. ![]() Webinar on How to build a Career as a Database Developer.Webinar on How to Build a Career in Graphic Designing Field.Webinar on How to Communicate Confidently.Webinar on Effect of Various Factors on Stock Market and Intraday Trading.Webinar On Latest Trends in Digital Marketing 2022.
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